How To Become Successful In A New Marketing Channel

How To Become Successful In A New Marketing Channel

As we’re starting a new year, a question may be lurking in your mind. “What marketing channels should I use to grow my business this year?” It’s a good question. Select the wrong marketing channels, and you’ll spend a lot of money on wasted efforts. Choose wisely and...
Chrome SSL Certificate Warning: What You Need To Know

Chrome SSL Certificate Warning: What You Need To Know

When you sit down at your computer and pull up a browser to perform a search, what browser do you use? For more than 57 percent of the population, the answer is Chrome. The next closest browser is far behind with Safari pulling in at just over 14 percent. That means...
Is Your Business Ready For Google’s Mobile First Index?

Is Your Business Ready For Google’s Mobile First Index?

SEO – search engine optimization – accomplishes one thing: it connects people with the right information. Over the years, Google has become better and better at the connection process. With each refinement of their algorithms, they work to ensure that when...
How Your Page Content Flow Impacts SEO

How Your Page Content Flow Impacts SEO

When you pull up a web page in your browser window, your mind takes in the way it looks. It asses the colors, the information, the graphics, the words, the look, and the feel. It decides in a few seconds whether to trust the page and continue to read, or to ditch it...
What You Should Know About Facebook Marketing For 2018

What You Should Know About Facebook Marketing For 2018

When you think online social media, it’s natural that Facebook pops into your mind first. It’s the behemoth in the industry. Their statistics can quickly overwhelm you. (And excite you.) Worldwide, there are over 2 billion monthly active Facebook users There are 1.15...
How Digital Personal Assistants Will Impact Your Marketing

How Digital Personal Assistants Will Impact Your Marketing

Do you have an Amazon Echo or a Google Home sitting on your desk? You’re not alone. Digital personal assistants were one of the top gifts this past holiday season. If you have one, you may rely on it every day to do a variety of tasks, from playing your favorite music...