Blog Archives - Digital Mark Group
Your 2018 Guide To SEO – What’s Happening Now

Your 2018 Guide To SEO – What’s Happening Now

With the end of the year approaching quickly, it’s natural for many businesses to start assessing their marketing effects from the previous year and start planning for the coming one. What worked? What didn’t? How is technology changing? What should you put in place...
SEO Trends That Most Companies Get Wrong

SEO Trends That Most Companies Get Wrong

Google makes small changes to its algorithms several hundred times per year. Occasionally, Google rolls out a “major” update (think Google Panda or Google Penguin) that affects search results in significant ways. As a business owner, you have a million things on your...
How Behavioral Marketing Can Get Your Customers Clicking

How Behavioral Marketing Can Get Your Customers Clicking

Remember the good ol’ days, when printing up thousands of postcards and having your friendly mail service would do the trick? You could expect customers flowing into your business based on one simple message. Then the marketing world got much more complicated. All of...
Optimizing For Voice Search

Optimizing For Voice Search

What are the hottest gifts this holiday season? If you said technology, you’d be correct. Amazon has Echo. Google has Home. You can talk to Siri or Alexa. And they all have one thing in common: we’re converting the way we get our information. Once upon a time, we had...
How Do You Measure The Effectiveness of Your Content Marketing

How Do You Measure The Effectiveness of Your Content Marketing

Content marketing is one of those trendy buzzwords floating around the marketing world right now. No matter what magazine you pick up or newsletter you’re subscribed to, content marketing is the “in” way of gaining new customers. So you hire someone to do it for you....
Why Geotargeting Can Set Your Marketing On Fire

Why Geotargeting Can Set Your Marketing On Fire

What’s the easier sale: screaming your message to a crowded room, or walking up and delivering your perfectly prepared message to one interested person? That’s a no-brainer. If you’re in sales, you’d love to have a list of individual people that are interested...