Authenticity is a word you hear a lot in the media right now. Lots of industries talk about trying to create more...
Social Media
Digital Marketing Blog ARticles
Not Just Content: Viral Content That Brings in Customers
If you invest heavily in your online presence, you understand how important content is. While marketers work hard to...
This Is How You Define Your Target Audience On Social Media
One of the most challenging aspects of creating a social media account is defining your target audience and how best...
Effective Content Planning for Your Social Media
The content you post on your various social media platforms shouldn’t be a random event. Without careful planning,...
You’ve Set Up a Facebook Business Account: Now What
In today’s market, it’s essential to promote your business via social media. With billions of people using Facebook...
Looking for Results From Social Media Platforms
Developing an online marketing plan can be confusing at best. How can you gain results from social media platforms?...
Are Facebook Ads Still Relevant as We Move Into 2022?
With nearly 2.9 billion monthly active users, Facebook is still the giant in the social media world. Facebook...
What Are the True Benefits of Being on Social Media?
Social media can often seem like a dreaded item on your to-do list. If you read anything on marketing, they say you...
How to Create a Social Media Plan for True Growth
Social marketing is new enough it feels a little bit like hocus-pocus. You build a profile on Twitter or Instagram,...
Social Media SEO – Is There Such a Thing?
SEO – search engine optimization – has become an essential part of every digital marketer’s strategic plan. And just...
Understanding the Creator Economy
If you’re trying to market your business today, you should take the time to learn a little more about the creator...
Take Advantage of NCAA Compensation Ruling: Tips for Student Athletes
The recent changes with the NCAA ruling allow student athletes to receive compensation for sponsored partnerships....
What’s Your Strategy With Social Proof?
What is social proof? In short, it means relying on other people's opinions to create your own behavior. We do this...
Creating a Strategy To Improve Your Social Media Engagement
Social media may seem like it’s been around forever, but it’s still a relatively new technology. Social media is...
Social Media Optimization Strategies You Should Try Now
If you’re trying to market your product or service online, you can’t ignore the statistics. In 2019, 90.4 percent of...
6 Steps To Create Your Perfect Social Media Marketing Strategy
Why do most businesses consider putting a social media marketing strategy into place? It begins with wanting more...
Is Your Social Media Content Engaging?
More than half of the world’s total population now uses social media. According to a new report, 3.96 billion people...
Do You Know What Your Online Reputation Says About You?
What is the purpose of online marketing? It’s to help your business grow bigger than what it is today. If you do it...